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  1. CHATBOT FOR BEGINNERS

Channels

PreviousWhat is a chatbot?NextBenefits & Importance

Last updated 4 months ago

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These days, customers communicate through many different channels. From WhatsApp to Instagram, Facebook Messenger, and websites, these platforms are a regular part of people’s lives. For businesses, being available on these channels is no longer optional—it’s essential. If your customers are using these platforms to reach out, your chatbot needs to be there too!

Website Chat

The chatbot on a website is one of the most familiar and effective ways to assist customers. The little chat window in the corner of a website lets customers ask questions while they’re browsing, which is often when they need help the most.

Why it’s effective:

  • Customers get immediate answers to their questions, helping them move through their journey faster and with less effort.

  • The chatbot can reflect your website’s design, making it feel like a natural part of your brand.

  • It’s low-effort and easy to use for customers who are already on your site.

WhatsApp

WhatsApp has become one of the most popular messaging apps in the world, with millions of people using it daily. For businesses, being present on WhatsApp provides a familiar and convenient way for customers to reach out.

Benefits of WhatsApp Chatbots:

  • Customers can communicate with your business on a platform they already use daily.

  • Chatbots on WhatsApp allow for 24/7 service, ensuring even late-night customers are supported.

  • Implementation is quick and simple—just connect your WhatsApp Business account to your chatbot platform, and you’re live!

Why it stands out: WhatsApp’s ease of use and massive user base make it the perfect place for automation. Customers can start conversations, ask questions, and receive answers instantly—anytime, anywhere.

Facebook

Social media platforms like Facebook and Instagram are where businesses and customers naturally connect. People are already familiar with Facebook Messenger and Instagram Direct Messages, making these great channels for chatbots.

How it works:

  • You can easily link your Facebook and Instagram accounts to your chatbot platform.

  • The same chatbot you use on your website can be made available in these channels with just a few clicks.

  • Customers get the same consistent experience across platforms.

Why it’s valuable:

  • Customers don’t have to leave their favorite apps to get help.

  • The conversational design of these platforms makes it easy for customers to type their questions and get instant answers from your AI chatbot.

WebChat Widget
Normal WhatsApp vs WhatsApp Cloud